Hospitality and tourism continue to offer strong space for entrepreneurship, especially in a world where travelers increasingly look for flexibility, authenticity, convenience, and meaningful experiences. For many students, professionals, and future business founders, this field is not only about hotels, travel, or food services. It is also about solving practical problems, identifying new customer needs, and building services that respond to changing lifestyles and expectati

Hotel management education is entering a new phase. The travel industry is growing again, but it is also becoming more complex, more digital, and more sensitive to questions of sustainability, resilience, and service quality. International tourism continued to recover in 2025, and global travel demand is expected to keep expanding in 2026. At the same time, the sector faces ongoing workforce and skills pressures, which means education has a more important role than ever in pr